Triumph recorded 77 motorcycle sales in August 2026 across the models included in the supplied data. This was an increase of 71.11% year-on-year, compared with 45 units sold in August 2025.
The monthly picture was weaker, however, with August volumes falling 55.75% from the 174 units recorded in July 2026.
The Street Triple and Tiger 900 were the two highest-volume models during the month, with each contributing 30 units. Combined, they accounted for 60 units, or 77.92% of Triumph’s reported August sales.
Triumph Sales by Model – August 2026
| Model | Aug 2026 | Aug 2025 | YoY Growth | Jul 2026 | MoM Growth |
|---|---|---|---|---|---|
| Street Triple | 30 | 0 | — | 40 | -25.00% |
| Tiger 900 | 30 | 12 | +150.00% | 50 | -40.00% |
| Daytona 660 | 8 | 7 | +14.29% | 33 | -75.76% |
| Speed Twin | 3 | 6 | -50.00% | 20 | -85.00% |
| Trident | 2 | 0 | — | 7 | -71.43% |
| Bonneville Speedmaster | 2 | 4 | -50.00% | 2 | 0.00% |
| Bonneville T120 | 2 | 0 | — | 6 | -66.67% |
| Tiger 800 XCx | 0 | 0 | — | 0 | — |
| Street Twin | 0 | 0 | — | 0 | — |
| Tiger 660 | 0 | 0 | — | 0 | — |
| Street Triple RS | 0 | 0 | — | 0 | — |
| Speed Triple | 0 | 0 | — | 0 | — |
| Street Scrambler | 0 | 4 | -100.00% | 0 | — |
| Bonneville Bobber | 0 | 4 | -100.00% | 4 | -100.00% |
| Bonneville T100 | 0 | 0 | — | 1 | -100.00% |
| Tiger 1200 | 0 | 3 | -100.00% | 0 | — |
| Scrambler 1200 | 0 | 3 | -100.00% | 5 | -100.00% |
| Rocket III R | 0 | 0 | — | 0 | — |
| Rocket III | 0 | 2 | -100.00% | 6 | -100.00% |
| Total | 77 | 45 | +71.11% | 174 | -55.75% |
Figures are in units. “—” denotes a zero comparison base, where a percentage change cannot be calculated. Where both periods recorded zero units, the volume remained unchanged.
Street Triple and Tiger 900 Drive August Volumes
The Street Triple finished August with 30 units, making it one of the two best-selling Triumph motorcycles in the supplied data. The model had recorded no units in August 2025, while its July 2026 figure stood at 40 units.
As a result, its August performance represented an increase of 30 units over the previous year, while monthly sales declined 25%.
The Tiger 900 also registered 30 units. Its volumes increased from 12 units in August 2025, translating to 150% YoY growth. Against July’s 50 units, however, sales were down 40%.
With 30 units, the Tiger 900 alone contributed 38.96% of Triumph’s August total.
Daytona 660 Finishes Third
The Daytona 660 recorded 8 units in August, placing it behind the Street Triple and Tiger 900.
Sales were up from seven units in August 2025, resulting in 14.29% year-on-year growth. The model, however, saw a substantial monthly drop from 33 units in July to eight units in August.
That represents a 75.76% MoM decline and a reduction of 25 units, the largest absolute month-on-month drop among the models listed.
Speed Twin Sales Fall on Both Comparisons
The Speed Twin registered three units during August, compared with six units in the same month last year.
Its volumes therefore declined 50% YoY. The model had sold 20 units in July, making the August figure an 85% month-on-month decline.
Among the Triumph motorcycles that recorded at least one unit in August, this was the sharpest percentage drop compared with July.
Trident and Bonneville Models Record Two Units Each
The Trident posted two units in August. Since there were no corresponding sales in August 2025, its year-on-year change is better represented as an additional two units rather than a percentage increase. Its July volume was seven units, resulting in a 71.43% monthly decline.
The Bonneville Speedmaster also registered two units. Its sales were down 50% YoY from four units but remained unchanged from July, when it also recorded two units.
The Bonneville T120 added another two units to the August total. The model had no reported sales in August 2025 and had sold six units in July, resulting in a 66.67% MoM decline.
Several Triumph Models Report No August Sales
A number of motorcycles in the supplied dataset recorded no sales during August 2026.
These included the Tiger 800 XCx, Street Twin, Tiger 660, Street Triple RS, Speed Triple, Street Scrambler, Bonneville Bobber, Bonneville T100, Tiger 1200, Scrambler 1200, Rocket III R and Rocket III.
Among them, the Street Scrambler, Bonneville Bobber, Tiger 1200, Scrambler 1200 and Rocket III had recorded units in August 2025, while the others had zero units in both comparison periods.
August Sales Rise Annually but Decline Sharply From July
Triumph’s reported August volume of 77 units was higher than the 45 units recorded in August 2025, giving the company a 71.11% YoY increase across the motorcycles covered in the data.
The month-on-month comparison presents a different picture, with sales dropping from 174 units in July to 77 units in August, a decline of 55.75%.
The sales distribution was also heavily concentrated. The Street Triple and Tiger 900 together contributed nearly 78% of the reported August volume, while the Daytona 660 was the only other model to cross the five-unit mark.
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